Stakeholder analysis

Who supports your agenda, and who doesn’t? Who has the most impact on your cause?

In policy advocacy, it’s crucial to know your stakeholders’ landscape and the political arguments, winds, and trends that affect decision-makers, influencers, and gatekeepers in the field.

Before we launch public affairs strategies, PR, campaigns, or other initiatives, we dive into your cause and map out key viewpoints and positions of the organizations, companies and individuals who are engaged in the cause – or who you want to be engaged in the cause.

The overview provided by the stakeholder analysis helps form the basis for the public affairs strategy and the specific initiatives we launch.

“It's about understanding the different perspectives of the political landscape. When we understand the stakeholders' motivations, we understand how dialogue and change can happen”