Isabella Askjær Vaz Amarante

Advisor, PR

As Advisor at Lead Agency, Isabella works on a wide range of communication tasks spanning PR, campaigns, events, and branding. She thrives at the intersection of strategy and execution, guiding projects from the first strategic thought to the final result — whether it’s a large-scale press event, an interview in Nordjyske, an intimate influencer lunch, or a national campaign.

She is characterized by a sharp strategic eye, a deep knowledge of the Danish media and influencer landscape, a great love for the written word and a nose for quirky angles, new media, and creative solutions.

During her time at Lead Agency, Isabella has worked on projects for Netflix, Microsoft, Børns Vilkår, the Nordic Council of Ministers, and Transportens Udviklingsfond.

Isabella holds a degree in Communication from the Danish School of Media and Journalism and has previously been part of the communication team at the Danish Red Cross, where she worked on national PR and campaign activities.

Outside the office, Isabella enjoys watching a generous amount of films and series, testing food trends from TikTok (preferably those involving pasta), and spending time with friends and family.