Kristine is an Advisor with versatile experience in strategic communication, PR, and branding. She has worked in both Danish and Nordic setups, where she gained solid knowledge of the Danish and Scandinavian media landscapes — most recently as PR and Press Manager at the media conglomerate Viaplay Group. She uses this experience to advise clients with a local and cross-Nordic market understanding.

Kristine is accustomed to working with commercial agendas and knows how to create value through targeted communication efforts. For Kristine, it is about translating strategic goals into concrete, executable PR and communication initiatives. She always seeks the right balance between creativity and targeted strategy, ensuring each effort hits the mark.

She holds a master’s degree in Language Psychology and a bachelor’s degree in Danish from the University of Copenhagen.

When Kristine is not working, she loves to immerse herself in reality shows — preferably those that end happily. Although she works digitally, she still prefers to read books in paper format and make her to-do lists in her trusty notebook.