Søren was the CEO of Lead from 2016 to 2022.

Søren has started a new chapter in his professional life but continues to handle tasks, especially in crisis communication, media training, and as a trusted advisor for executives and politicians. He also serves as an advisor regarding events and engagement at the People’s Meeting.

Søren is a trained journalist and has supplemented his education with a stay at Harvard Business School focusing on leadership. He has a background as a host on various programs such as P4, Kronsj on P3, TV-Avisen, TVA Søndag, Uopklaret, Jeopardy, and Go’ Morgen Denmark, where he also served as an editor-in-chief for a period.

During his 22 years as a communications consultant, Søren has worked on assignments for a wide range of Denmark’s largest companies and for politicians at both the municipal and national levels.

The newly started third chapter, in addition to spending more time with his family, will be used to realize some completely new projects, some of them in Greece.